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Social Media Popularity Report

Social media is growing in popularity, and people are empowered to communicate, connect and engage with friends, family, celebrities, companies and brands – on their own terms.  You can “like” someone...

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Elevator Speech

Elevator Speech • Write it down and practice, practice, practice! • Include three things in your elevator speech - Your name - What you do or the products/services you offer - An ideal customer or...

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Tracking Social Media – The New Google Analytics Social Reports

Lars Lofgren     KISSmetrics Social media brings us free traffic, scales well, and requires zero up-front investment. There’s just one problem: tracking social media would make a coal miner weep. I’ve...

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The 7 Habits of Highly Effective Social Media Marketers

Krista Neher     ClickZ Many of us have read the book “The 7 Habits of Highly Effective People,” but as I was recently re-reading this book it occurred to me that most of these habits also apply to...

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10 Key Steps to a Successful Social Media Marketing Strategy

Jeff Bullas     jeffbullas.com Creating a social media marketing strategy for a blog or a business can be simple or it can be complex. A personal blogger isn’t going to perform a SWOT analysis or dive...

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5 Ways to Turn Facebook Likes into Marketing Results

Jeff Bullas     jeffbullas.com More often than not, Facebook marketing is a numbers game and the goal is to get as many “Likes” as possible.  It’s human nature.  We always want more, and the same...

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21 Reasons Social Media Marketing Fails

Rob Petersen     barnraisersllc.com Social media marketing is the use of community-oriented publishing vehicles, available to anyone, to create awareness and build relationships that are capable of...

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